Lana. Future. Radiohead.
These are just a few of the mega acts that headlined Osheaga 2016. Music and fashion lovers across the nation waited months in anticipation for Osheaga weekend, making it an obvious highlight of the summer. Being the trendsetters that they are, NYX Cosmetics Canada joined in on the Osheaga festivities by hosting top bloggers, influencers, and beauty editors for a kick-off party and exclusive Osheaga experience.
NYX #fromEHtoLA Osheaga Kick-Off Party
On July 28th, key bloggers, influencers, and beauty editors joined NYX Cosmetics Canada in a celebration to kick-off Osheaga 2016. The soiree was held on The Rooftop Terrace at the Renaissance Hotel in Downtown Montreal. Beautiful bohemian-inspired décor and flowers filled the rooftop space, mirroring a seemingly appropriate festival vibe. Guests were invited to pose for photos in front of a striking flower wall, indulge in food and drink, and experiment with flash tattoos – which are perfect for music festivals! Other notable elements included a NYX branded swimming pool display and Festival Kit take-aways. Each and every moment of the night was one to remember, and attendees had an amazing time catching up with old friends as well as making some new ones.
NYX x Osheaga – The Festival
NYX took to the Osheaga festival from July 29th to July 31st, setting up a booth that most definitely turned thousands of heads. Top bloggers gathered to take part in the Osheaga fun as well as to meet their viewers, fans, and supporters. Notable appearances were made by Karissa Pukas, Sonjdra Blood, and Katy Mulcahy. The booth itself also generated quite the line-up, as it featured a vending machine filled with NYX Liquid Suede Lip Creams and makeup touch-up stations (a bonus for hot summer days!). We all know that music festivals are no longer just about the music, so the element of makeup truly added to the ambiance of the festival and allowed guests to express themselves. Overall, NYX x Osheaga 2016 was a grand success. We can’t wait to see what next year’s festival will bring!