Last Thursday we celebrated the new Fructis launch in style with the hottest bloggers, media, and VIP guests. Canadian mega-babe Eva Shaw was on the turntables bringing the party to life. Think neon lights, larger than life fruit decor, and a fridge stocked full of your favourite Fructis products.

The night included everything natural and fruit-filled – a smoothie bar, a Fructis touch-up station, and guests who left with their reusable gift-bags full of the new Fructis collection best suited to their unique hair.

It was everything we loved about the original Fructis (fun vibrant colours and amazing smelling products!) plus the newly revamped natural ingredients including #superfruits for our #superhair.

Thank you to everyone who joined us! Xo